Salesmanship is not an art

Salesmanship is a skill. On this website, for example, we’re trying to sell .DOC to you. With targeted information presented in an appealing style. Texts that flow easily and at the same time tell you exactly what you need to know.  

Finding the right tone, that’s really what it’s all about. How do you want to present your company and your products? Who do you want to impress? What kind of ambiance do you want to project? These are all questions that we answer together with you before we actually get down to writing your text.

And we also think along with you when it comes to choosing the right medium for your message. A professional-looking brochure or folder is always a very effective way of communicating with your market, as are press releases and ads. But you can also kindle your customers’ curiosity by, say, publishing a series of case studies in a trade journal. Or distributing a newsletter by e-mail. And how do you make sure you catch people’s eye on the Internet? Just ask .DOC.